This case is a good example; logistics (shipping) fundamentals have changed and if you don’t have access to a major shipping hub, costs escalate sharply. Logistics companies are struggling to attract and keep employees. As a result, they are raising pay and benefits substantially, fuel costs have escalated, etc.What business fundamentals have (or will) change permanently that will cause companies to fail?
WF will still sell products to customers anywhere; they just aren’t able to discount shipping costs like they used to Because of this new dynamic.